The Supervisor, Ad Operations operations main responsibility is to be responsible for managing a team of Digital Media Operations members in the preparation, implementation and management of digital media campaigns. Primary responsibility will be to project manage numerous campaigns and work with creative, media, analytics, and clients to develop and manage project timelines, identify roles/responsibilities and key stakeholders, facilitating the gathering of assets, traffic instructions and creation of ad serving tags.
The Supervisor, Ad Operations position is responsible for working with the creative digital analytics, and media teams to identify additional work streams needed to support the client needs, provide consultative support from a technical and operational perspective to the creative and media teams, work collaboratively with Integrated Communication Planners, as well as with Radio, Print and Television buyers to implement campaigns to support offline initiatives, help develop/identify “Best Practices” for their account, as well as a mentor to help apply it towards other Empower Media accounts. In addition, the Supervisor, must have a strong understanding of ad serving capabilities, rich media, VAST/V-PAID implementation, mobile implementation, creative process, dynamic ads, tasks involved in campaign implementation and execution, and digital media planning & buying process. In addition, Supervisor, Digital Media Operations should be capable of working with the analytics team to develop and implement test and learn initiatives and ensure that outputs can help the Digital Analytics and Marketing Science teams to assess results.
Supervisor,Ad Operations persons must have strong troubleshooting skillsets, and help oversee the implementation and integration of new emerging tools and/or technologies that will enable the Empower Media to work effectively and efficiently as an organization. Supervisors, Digital Media Operations role is expected to be a client facing role, and must be able to be articulate in meetings, representing media operations capabilities and issues as it relates to ad serving and data enablement.
Digital Operations Management:
Client & Internal Relationships:
Strategic Thinking & Leadership: